DiscoverCreatedWhen to stop explaining and start selling [w/ Meghan Kraemer & Cameron Stark]
When to stop explaining and start selling [w/ Meghan Kraemer & Cameron Stark]

When to stop explaining and start selling [w/ Meghan Kraemer & Cameron Stark]

Update: 2025-03-05
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Launch your own agency with blood, sweat, and pee. Meghan and Cameron reveal how they built Hard Work Club with Post It notes and a dream. Plus, they unpack work for Knix and Doordash.

ABOUT OUR GUESTS:

Meghan Kraemer - Co-founder, Executive Creative Director

As a woman and mother, Meghan is unlike 98% of creative agency owners. An advocate for women in the industry, she is a champion for equality, authenticity and smashing through the sea-of-sameness. As Executive Creative Director of HWC, she brings a considered, artistic and deeply human approach to each piece of work the club creates. When she’s not swinging for the fences, she’s reheating cups of coffee as she chases after her two young daughters, Norah and Maeve.

Cameron Stark -  Co-founder, Head of Strategy

For the last fifteen years, Cam has stewarded brands to break through the clutter and advocated for the value of smart, distinctive, creative thinking. He brings an anthropological approach and deep curiosity to every brief, and is passionate about unlocking a brand’s greater purpose. He also dabbles in homemade hot sauce he gives as gifts (but still try to act surprised when you unwrap it).

 


ADCC Created is brought to you by The Advertising & Design Club of Canada, hosted by Lyranda Martin Evans (Fellow Human), with music and studio care of Grayson Music.

 

Follow us on Instagram @theadcc
Email us at created@theadcc.ca

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When to stop explaining and start selling [w/ Meghan Kraemer & Cameron Stark]

When to stop explaining and start selling [w/ Meghan Kraemer & Cameron Stark]

The Advertising & Design Club of Canada